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CRM Surges as Brands Demand Measurable Results
Here are several excerpts from an article by Michael Bush and Rupal Parekh, More Marketers Want to Get to Know You: The days of putting millions of dollars against something without being able to track its effectiveness are soon to be over....
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NetSuite's OneWorld, Acteva and Salesforce.com
The news as of the first coffee this morning, and the music is Dexter Gordon's 1978 set Live At Carnegie Hall. Great music, but sad to hear his in-between talking to the audience, the man sounds so completely baked. Amazing that it doesn't affect...
Read more about NetSuite's OneWorld, Acteva and Salesforce.com ...