Marketing Automation
Find the latest marketing automation news and product information in this topic section. Discover the definitions for marketing automation terms and find resources to help design a marketing metrics strategy. Learn about the top marketing automation technology vendors and their latest releases in marketing and technology news articles. Compare top marketing automation tools from vendors like SAP and Oracle and learn about the latest on-demand products. Discover how marketing automation tools can advance a marketing strategy, how to prioritize marketing efforts using technology and make the most of marketing investments.
Related On-Demand Applications Articles
CRMFYI Welcomes Model Metrics as a Sponsor
I want to extend a warm welcome to Model Metrics as a sponsor of CRMFYI. Model Metrics is a Salesforce.com Premier Consulting Partner, which means to you is that Salesforce is not one of the things they do, it’s all they do. They have a great team...
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CRM and social networking...
I was quoted in Computing the other week making somewhat unsupportive remarks about the CRM vendor’s attempts to harness social networking. In essence my feelings are that companies need to understand the impact of social networking rather than...
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